General Manager Corner Blog Update

May 12, 2025

Straws On Request: In an effort to reduce unnecessary waste, Shenandoah Provisions (our subsidiary that runs all Food and Beverage operations at Massanutten) is no longer automatically providing straws with beverages. They’ll certainly still be available at guest request.

New on-mountain staff uniforms: Our Mountain Patrol & Bike Shop Employees are committed to sustainability – and will be wearing it. This season’s jerseys are made from 100% recycled material. Sustainably sourcing materials for our day-to-day operations ensures that we make a positive impact on our community, as well as on others.

A bit of a brag: Massanutten timeshare owners enjoy unit exchanges through RCI, allowing them to trade their weeks for visits to resorts across the U.S., Canada, Mexico and the Caribbean. The 14th Annual RCI Green Awards marks a significant milestone, expanding to recognize exceptional environmental stewardship across three distinct global regions. This evolution reflects the growing worldwide commitment to sustainable practices within the vacation ownership industry. Read the full article here.